Note: You must be an "Educational
Consultant" to service public and private K-12 schools and libraries. Only
Educational Consultants may conduct Book Fairs at Schools and libraries, set up in
teachers lounges and make direct sales to schools & libraries. Minimum orders are
$25. Please refer to the EC manual (in the EC kit) for specific details. You
may order the EC kit on the supply order form.
How to get an
Appointment
with a Librarian
by Ruth Smith, Director in
Birmingham, AL
Once you've gotten your EC kit
and become certified as an Educational Consultant, check online
or by calling Educational Services to see if the library/school
is listed. If it is not, call the library and ask "who
purchases for the children's department?" Be sure to write
their name down right then. Sometime you are connected
directly to that person and when they answer they will say their
name - write it down quickly. Say something like:
“Hello, I’m_______, a local consultant of Usborne Books. Are
you familiar with Usborne Books?”
(Whether she says “yes” or “no” is fine.)
“Oh, they’re wonderful! If you’re not already
working with someone with our company, I’d like to make a
15-20 minute appointment to show you some of our titles I think
you’ll like. Do you have a time this Thursday that I could
come by?”
Give her a specific time so she can write it in her calendar.
Keep working with days & times until it is scheduled. You
can ask if there are any areas or subjects (animals, medieval,
science, board books, ...?) she needs so you can try to bring
those or others in the series.
If she says
she doesn’t have money available right now,
ask when you should call back.
Write this in your calendar & remember to call then.
If she says she gets her books
through Baker & Taylor (or another jobber), say, “Great, I'm glad you had a source. As of July 1st,
2003, library bound Usborne Books are no longer sold
through any jobbers. That is why I am calling you
today. I am glad to work with you directly to
get the newest high circulation titles in Class A library
binding. Would you like me to bring some by for you
to see?”
Have this
flyer in front of you as you talk. It may help
you know things to say & how to respond as she
talks with you: How
I Can Help
If she simply won’t see you, that’s OK, just
call the next one on your list. Speak slowly and confidently,
while respecting their time by avoiding rambling.
Sometimes it takes a little persistence to get the appointments,
but may well be worth it for both of you!
These training pages at
www.UsborneUSA.com
were created by Nancy Ann Wartman, Independent Executive Supervisor with
UBAH, to provide training for consultants with Usborne Books at Home.
Tips & thoughts from UBAH National Convention CLICK HERE
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Copyright 1999 - 2008 NAWartman phone: 800-393-8224 / 859-431-6269
This web site,
www.UsborneUSA.com, was created by
Nancy Ann Wartman, Independent
Director with Usborne Books at Home. UBAH = Usborne Books at Home
The words "Usborne" and "Usborne
Books at Home" and the balloon logo are the trademarks of Usborne Publishing
Ltd. The Cartwright Duck is a trademark and copyright of Usborne
Publishing Ltd. All rights reserved. Usborne Publishing Ltd. has no
connection with these pages and does not sponsor or support their content.